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Hands on Atlanta

Measuring Social ROI

Challenges

  • HOA has over twenty programs with varying levels of impact and cost, and managing so many programs is a challenge
  • They had a measurement method of impact
  • They did not have a good understanding of costs and efficiencies, which negatively impacts both management and donation levels

Approach

  • Gain greater insight into program Social Return On Investment (SROI) and tools for evaluating current and future program investments
  • Categorize HOA’s programs by type, then apply Activity Based Costing (ABC) methodologies to each program
  • Benchmark HOA’s performance activity by activity against both best-in-class organizations and other Hands On affiliates

Results

TopRight Recommendations:

  • Automating volunteer management to focus staff on maximizing program impacts
  • Adding seasonal staffing and/or volunteer program staff to increase program impacts without significantly increasing costs

Hands On Atlanta and TopRight were nominated for Creative Growth Group’s 2007 Client Advisor Award

 

Case Study Hands On Atlanta MSE

 

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